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KaizenReach · Meta ads for home renovation

Stop Losing High-Value Renovation Jobs
to Businesses That Market Better

Done-for-you Meta ads, built only for home renovation specialists — kitchen remodelling, bathroom renovation, loft conversion. Exclusive to your area, live in 7 days, and your agreed client target per month — or you don't pay.

Your numbers. Your potential.
£5,000
2
Revenue on the table
£10,000
Per Month
£120,000
Per Year

4 client slots per quarter. One specialist per niche, per area. Your territory, your leads.

Why Your Pipeline Feels Like
Feast or Famine

Most renovation specialists are brilliant at their craft. Their marketing is a different story.

Shared Leads: A Race to the Bottom

Checkatrade and MyBuilder sell the same enquiry to 4–6 competitors. You're not competing on quality — you're competing on price. And you'll lose that war every time.

Past Ads That Burned Money, Not Leads

You tried boosted posts. Maybe a generic agency. They delivered reports, not booked jobs. The distrust is earned — but the problem isn't ads. It's the wrong ads, built by the wrong people.

No Predictability

Word of mouth is uncontrollable. One quiet month means payroll anxiety, crew concerns, and sleepless nights. You can't scale something you can't predict.

Wasted Estimates on Wrong Clients

You drive out, measure up, spend two hours, and they wanted a budget patch-up job. There's no filter. Every enquiry costs you time you can't get back.

Just 2 renovation jobs a month at £5,000 each is £120,000 a year left on the table — and for loft conversions, a single missed job can be £25,000. That's not a craft problem. That's a marketing problem — and it's fixable.

KaizenReach

From Strategy Call to Booked Jobs
in 7 Days

Simple, fast, and built entirely around your trade — kitchen, bathroom, or loft. We know these niches inside out.

1
Day 1

Strategy Call

We learn your business, area, current pipeline, average project value, and goals. 30 minutes on the phone — a clear picture of what's achievable in your local area.

2
Days 2–7

Campaign Build

AI-assisted copy, targeting, and 5 ad variations built specifically for your area. Lead filter installed. Tracking set up. You approve everything before anything goes live.

3
Ongoing

Launch & Optimise

Live campaigns, daily monitoring, weekly plain-English reports. Kill losers, scale winners. We handle the pipeline; you focus on the projects.

The Home Renovation Client Engine
Built Differently

Here's why this works when everything else hasn't.

Hyper-Local Targeting

We only target homeowners actively researching your type of renovation within your specific service area. Your local area, locked to you.

Built-In Lead Filter

Price-shoppers and tyre-kickers are screened out before they reach your phone. Every lead has been pre-qualified against your minimum project value.

AI Creative Testing

We run 5+ ad variations simultaneously. The AI identifies what converts in your specific market, fast. No guesswork, no wasted budget on hunches.

Plain-English Reports

Cost per lead, cost per booked visit, cost per signed job. You always know exactly what your pipeline costs and what it's worth. Zero jargon.

Pricing Is Discussed on the Call

We structure every engagement around your situation: your trade, your area, your average project value, your current pipeline. A flat rate that works brilliantly for a bathroom fitter won't suit a loft converter.

What we can tell you: every engagement is backed by a 60-day performance guarantee — hit your agreed monthly target of booked clients, or your management fee is waived. You carry none of the risk while we prove it works.

Discuss Pricing on a Call

30 minutes. You'll leave with a clear picture of what's possible in your area.

Your Agreed Client Target —
or You Don't Pay

Within 60 days of launch: your agreed number of qualified, booked renovation clients per month (typically 2–4 booked consultations per month depending on your trade, area, and ad spend), each with a real project and a real budget. If we miss the target, your management fee is waived. The risk sits with us, not you.

Claim Your Area
  1. Your agreed monthly target of qualified, booked renovation clients — real budgets, real projects — or your management fee is waived
  2. Exclusive territory: one specialist per niche, per area, locked for the duration of your engagement
  3. Live campaigns within 7 days of your strategy call
  4. Full transparency: you own your ad account and all data, always
  5. Direct access to Rahaid and Diego — not a junior, not a ticketing system
  6. Plain-English weekly reports: cost per lead, cost per booked job, zero jargon

Questions Worth Asking

The ones we'd expect before anyone books a call with us.

What if I've tried Meta ads before and they didn't work?

Failed Meta ads almost always fail for the same reasons: generic copy, wrong audience, no qualification funnel, and no one actually watching the data. Most agencies run the same campaigns for every client. This system is purpose-built for your trade — whether you remodel kitchens, renovate bathrooms, or build loft conversions, the targeting, copy, and funnel are all specific to your niche. Book a call and we'll walk through exactly what went wrong last time.

How much do I need to spend on ads?

It depends on your local market, how competitive your area is, and your monthly client targets. We agree on the right figure together during the discovery call — nothing is set without your sign-off. Your ad spend is paid directly to Meta by you. We don't hold the budget, take a cut, or mark it up.

What results can I realistically expect?

Multiple qualified, booked renovation clients per month, each with a high project value. We don't count enquiries or unqualified leads as results. We count booked consultations with homeowners who have a real budget and a real project. Our guarantee: your agreed monthly target, delivered within 60 days — or your management fee is waived.

How much of my time does this take?

Minimal. You'll spend 30 minutes on the discovery call, then a short review session when we present the campaign before launch. After that, the only time you spend is on the consultations we book into your calendar. We handle reporting, optimisation, and all communication with leads.

Why do you only work with one specialist per niche per area?

Because we'd be competing against ourselves if we didn't. Running the same system for two kitchen remodellers in the same town would drive up costs, dilute results, and put us in the uncomfortable position of deciding whose campaign to favour. One client per niche per area means our interests are fully aligned with yours. A kitchen specialist and a bathroom specialist in the same postcode aren't competitors, so each can hold their own territory — but once you sign, no other business in your trade and local market gets access to this.

Niches We Serve

Three trades. Each done properly. Built around the homeowner who's buying a real renovation — not a generic agency template with your logo swapped in.

Kitchen Remodelling

  • Meta campaigns targeting homeowners planning a full kitchen refurb in your area
  • Lead qualification that filters out tyre-kickers and flat-pack enquiries
  • Booked consultations with homeowners who have a real project and a £5,000+ budget

Bathroom Renovation

  • Ads targeting homeowners planning full bathrooms, wetrooms, and en-suites
  • Messaging that wins on trust and finish quality — not lowest-price haggling
  • Pre-qualified leads with a real refurb in mind, screened before they reach your phone

Loft Conversion

  • Premium lead flow for £20,000+ projects where margins justify the ad spend
  • Audiences actively researching dormers, velux conversions, and extra space
  • The highest-ticket niche we serve — built for specialists, not general builders

Ready to Grow?

Tell us about your business and we'll be in touch within 24 hours to book your free strategy call.

or

4 client slots available per quarter. One per area.